Halo 3 Book Cracks ‘Times’ Bestseller List, Casual Gaming
Two months after its release, Halo 3 shows no signs of halting its inexorable march toward total media domination. Sure, it’s old news that Halo sold two and a half million copies within a day of its September 25th release and totally pwned Hollywood in October, but now Halo is a bona fide New York Times Bestseller as well, reports Gamasutra. Halo: Contact Harvest, a book chronicling Halo’s backstory and written by Halo creator/lead writer Joseph Staten, debuted at #3 on the Times list. Meanwhile, Halo–which has long been the province of hardcore gamers–has seen an unexpected spike in popularity among the casual gaming set. But really, given Halo’s massive multi-tier marketing campaign, wouldn’t it be more surprising if it wasn’t dominating pop culture right now?